Wednesday, December 8, 2010

Happy, Happy Holidays With A Calvin Klein Twist. [Tangent Magazine]


All around the globe Calvin Klein stores have unveiled their annual holiday window displays, but this year they have added a bit of an innovative twist.

Everyone loves Christmas and the holiday spirit that comes at this time of year.

Whether you are having a European white Christmas or a sunny Australian Christmas, you can’t help but relish in the tinsel and the decorations and those gorgeous Christmas carols.

But this year, Calvin Klein have used their annual holiday windows to give shoppers a uniquely refreshing holiday twist – one that will certainly give you something to feast your eyes on.

The traditional Christmas paraphernalia has been done away with and instead shoppers will see an unusual installation that was completed in collaboration with artist Anthony Goicolea, a Cuban-American artist living and working in New York, whose provocative work is recognised and admired in both the worlds of both art and fashion.

The installation, ‘Middle Night, a short film by Anthony Goicolea’, was inspired by early 19th century toys, snow globes, shadow puppets and flip books and emphasises the basic principles of light, shadow and movement.

The viewer escapes their own world and is transported into a wintertime world, where snow falls endlessly as white canvas tents billow in the wind.

Inside the tents, there are shadowy, silhouetted figures shown dancing, singing, hanging stockings and having a festive dinner party. The action unfolds as the observing camera rotates in a 360ยบ clockwise motion.

The ambience conveyed and the revelry exhibited in ‘Middle Night, a short film by Anthony Goicolea’ really makes you feel like Christmas has arrived. And also that it might even be a good time to pitch a tent and have a go at camping. Or, maybe not so much.

If you can’t make it to a Calvin Klein store, ‘Middle Night, a short film by Anthony Goicolea’ is viewable in its entirety at calvinklein.tv and at cku.com.


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